St Michel’s tradition of excellence is based first and foremost on common sense. We follow our instinct for good and for doing our best: We only use cage-free eggs, we choose not to use palm oil, and we only use French wheat. 


We’re a traditional brand with a love of all things delicious and we’re always keen to reach out, explore and expand our culinary repertoire to invent or re-invent new biscuits. Our traditional Madeleines and Shortbread Biscuits still provide a moment of pleasure everyday and teatime remains sacred but … we still have fun with it!